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Thinking and Talking about Arts and Culture in Southeast Asia

The cultural sector and the 4Ps [Vietnam]

There is no magic wand that can help the cultural institutions to work smoothly and force the audience to flock to theatres with just one touch. The cultural sector of Vietnam needs decades to mature and develop.

The development of a country is measured not only by the number of luxury cars, the skyscrapers, shopping centers but also by the number of museums, libraries, sports areas, parks, and theaters that are lighted up every night.

There is no magic wand that can help the cultural institutions to work smoothly and force the audience to flock to theatres with just one touch. The cultural sector of Vietnam needs decades to mature and develop. However, if we do not start from today so when?

 

Read the full report at VietnamNet.

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